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A DIVERSIFIED GROUP

THE NORTH.IN MOTION.

Northern equipment and vehicles, wild berries, drinks and travel. Connected projects, rooted in the Komi Republic.

Explore our directionsAbout the holding

01 / WILD HARVEST

NORTHERN NATURE.THE ROOTS OF FLAVOUR.

Vör Ozyr is a project for gathering and primary processing of berries, mushrooms and herbs from the Komi Republic.

Bottling

Northern berries and herbs connect wild harvesting with finished products, including PARMA lemonades from the Veles beverage plant.

Vör OzyrPilot planned for 2027Project facts
Scroll to exploreNext chapterPARMA BEVERAGES
PARMA — glass, liquid, label, closure

02 / PARMA BEVERAGES

NORTHERN FLAVOURS.PARMA CHARACTER.

Northern berries and herbs inspire three PARMA lemonade flavors. The bottle visuals preserve the earlier packaging concept.

  1. 01Pera · lingonberry and cranberry
  2. 02Voipel · bilberry, blackberry and wild raspberry
  3. 03Zarni An · mint, cloudberry and lingonberry

Earlier packaging artwork · current range: soft drinks

Discover the project
PARMAProduct brandProject facts
Scroll to exploreNext chapterYÖRAN CLOTHING
YÖRAN · Stuzha

03 / YÖRAN CLOTHING

FROM A THREAD.TO CHARACTER.

YÖRAN Expedition equipment for northern conditions, led by the Stuzha expedition down jacket.

Discover the project
YÖRAN · STUZHAProduction preparationProject facts
Scroll to exploreNext chapterYÖRAN ENGINEERING

04 / YÖRAN ENGINEERING

YÖRAN Garage

Six vehicle concepts for water, land, snow and the forest. Explore the design studies; the current production program is being developed in stages.

Project factsYÖRAN website
YÖRAN machines
I–VI
SKD · plan
2029
CKD · plan
2031
Full cycle · plan
2034
Visualization · YÖRAN
VakulPersonal watercraftWater
Concept
Visualization · YÖRAN
VakulPersonal watercraftWater
Concept
Visualization · YÖRAN
OshQuad bike / ATVLand
Concept
Visualization · YÖRAN
YirkapSnowmobileSnow
Concept
Visualization · YÖRAN
Yag-Mort6×6 amphibious swamp vehicleWetlands
Concept
Visualization · YÖRAN
PeraEnduro motorcycleOff-road
Concept
Visualization · YÖRAN
KyrnyshCargo droneSky
Concept
I / VI · Vakul
Learn more
Komi RepublicTravel & hospitality

Discover your North

From the pillars of Manpupuner to the flavours of northern cuisine. Explore the places, hospitality and stories of Komi in one journey.

Project facts

The Yaksha–Manpupuner corridor remains a development project. The Yaksha base and housing are paused pending a separate decision. Listed hotels and restaurants are independent regional venues, not an operating holding-owned chain.

Komi Republic · Sights
01 / 04UNESCO World Heritage

Manpupuner

Pechora-Ilych Nature Reserve · Troitsko-Pechorsky District

Seven stone pillars stand above the upper Pechora. Their legend belongs to Mansi tradition; the Komi name means “small mountain of idols”.

7stone pillars
Directions →

Manpupuner plateau · Asankheia · CC BY-SA 4.0

02 / 04UNESCO World Heritage

Yugyd Va National Park

Northern Urals

Untouched taiga, mountain ridges and rivers form part of the UNESCO World Heritage property “Virgin Komi Forests”. Its name means “bright water”.

1.89m hapark area
Directions →

Mount Manaraga, Yugyd Va National Park · Aysa t · CC BY-SA 4.0

03 / 04European North

Pechora River

From the Northern Urals to the Barents Sea

The Pechora flows from the Northern Urals to the Barents Sea. Its upper reaches are home to the Pechora-Ilych Nature Reserve and Manpupuner.

1,809 kmriver length
Directions →

Pechora River near Yaksha · Г. Новинская · CC BY-SA 4.0

04 / 04Former mining settlement

Khalmer-Yu

Vorkuta district · north of the Arctic Circle

A former mining settlement northeast of Vorkuta. Established in 1954 and abolished in 1996, it takes its name from the Nenets and Komi words for “river of the dead”.

1996settlement abolished
Directions →

Waterfall on the Khalmeryu River · Malupasic · CC BY-SA 4.0

Komi RepublicSights

Places that stay with you

Stone giants, mountain rivers and vast taiga. Four places to begin your journey through Komi.

01
UNESCO World Heritage

Manpupuner

Pechora-Ilych Nature Reserve · Troitsko-Pechorsky District

Seven stone pillars stand above the upper Pechora. Their legend belongs to Mansi tradition; the Komi name means “small mountain of idols”.

7stone pillars
Directions →

Manpupuner plateau · Asankheia · CC BY-SA 4.0

02
UNESCO World Heritage

Yugyd Va National Park

Northern Urals

Untouched taiga, mountain ridges and rivers form part of the UNESCO World Heritage property “Virgin Komi Forests”. Its name means “bright water”.

1.89m hapark area
Directions →

Mount Manaraga, Yugyd Va National Park · Aysa t · CC BY-SA 4.0

03
European North

Pechora River

From the Northern Urals to the Barents Sea

The Pechora flows from the Northern Urals to the Barents Sea. Its upper reaches are home to the Pechora-Ilych Nature Reserve and Manpupuner.

1,809 kmriver length
Directions →

Pechora River near Yaksha · Г. Новинская · CC BY-SA 4.0

04
Former mining settlement

Khalmer-Yu

Vorkuta district · north of the Arctic Circle

A former mining settlement northeast of Vorkuta. Established in 1954 and abolished in 1996, it takes its name from the Nenets and Komi words for “river of the dead”.

1996settlement abolished
Directions →

Waterfall on the Khalmeryu River · Malupasic · CC BY-SA 4.0

Komi RepublicPlaces to stay

Places to stay

Hotels and guesthouses across the Komi Republic. Independent places with direct links to help plan your trip.

25Places across Komi

Sources checked 4 October 2026

Results: 25

Holding projects 01 +
  • Artist’s visualization
    03Artist’s visualization

    Glamping Yaksha

    Glamping · 16 cabins

    A proposed 16-cabin glamping site in the Yaksha–Manpupuner corridor. The Yaksha base is paused pending a separate decision; opening dates are not confirmed.

    Project · timing unconfirmed

    Artist’s visualization

Photographs show Komi’s landscapes and settlements; visualizations are identified individually.

Komi RepublicFlavours of the North

Flavours of the North

Restaurants, cafés and places to eat across Komi, from regional cuisine to city bistros.

19Places across Komi

Sources checked 4 October 2026

Results: 19

Holding projects 01 +
  • Artist’s visualization
    06Artist’s visualization

    Taiga

    Restaurant at the cableway

    A proposed restaurant at the Yaksha Skyview cableway. Part of the tourism corridor concept; no opening or operating restaurant is confirmed.

    Project · not operating

    Artist’s visualization

Photographs show Komi’s landscapes and settlements; visualizations are identified individually.

04 / Travel & hospitality

Find your place on the map

Choose a district to discover its Komi name, explore local folklore and continue your journey.

Adapted from Administrative Map of Komi numbered.svg by Nzeemin, CC BY-SA 2.0 (https://commons.wikimedia.org/wiki/File:Administrative_Map_of_Komi_numbered.svg), with the Syktyvkar footprint from Location Syktyvkar District Komi Republic.svg by Nzeemin, CC BY-SA 2.5 (https://commons.wikimedia.org/wiki/File:Location_Syktyvkar_District_Komi_Republic.svg). Changes: combined Syktyvkar footprint added to the numbered map; interactive UI, labels and symbols supplied separately. Combined map geometry adaptation: CC BY-SA 2.5 (https://creativecommons.org/licenses/by-sa/2.5/). 1

Select a district

Adapted map: Nzeemin · CC BY-SA 2.0 / CC BY-SA 2.5 · Municipalities: Komistat · Siirski · CC BY-SA 4.0

Komi RepublicMythology

Where stories live

Gods and spirits, heroes and guardians of the forest. Eight themes from the world of Komi-Zyryan folklore.

01

Gods and spirits

En and Omöl

The creation of the world

Two creator brothers shape the world in Komi cosmology. One creates; the other brings everything that makes life difficult.

Read the story
02

Epic tales and legends

Pera the Hero

Strength of the taiga

A mighty hunter summoned to Moscow and rewarded with hunting grounds and silk nets. Priluzye tells the story as its own.

Read the story
03

Gods and spirits

Vörsa and Vasa

Guardians of forest and water

Vörsa is the master of the forest; hunters shared their catch with him. Vasa rules the waters, fish and mills.

Read the story
04

Gods and spirits

Voypel

Lord of the northern wind

A deity of northern wind and cold, preserved in a written source from 1501. The name combines “north/night” and “ear”.

Read the story
05

Epic tales and legends

The Chud

Ancestors beneath the earth

Komi legends tell of ancestors who refused baptism and buried themselves beneath their own dwellings.

Read the story
06

Traditional celebrations

Celebrations

Gorka, St Nicholas’ Day and Ivan Lun

Circle dances in Ust-Tsilma, the spring at Kazhym and village feast days preserve the rhythms of the folk calendar.

Read the story
07

Rituals and beliefs

Rituals

Rowan, singers of good and Khalmeryu

Protective rowan, the Bursylysyas religious movement and the name of a tundra river reveal different layers of local belief.

Read the story
08

Traditional livelihoods and crafts

Crafts

Reindeer, clay, wool and painting

Explore Izhma reindeer herding, Vylgort pottery, patterned knitting on the Sysola and wood painting along the Vashka.

Read the story

Contacts

LET’S CREATE.TOGETHER.

Talk to us about a production project, brand development or cooperation in the region.

Meet the team
YÖRAN · vehicles and manufacturing

Vehicles for the North. Manufacturing in Komi.

YÖRAN is a proposed industrial cluster in Ukhta, progressing from platform selection and prototype preparation to local assembly, an in-house engineering bureau and a test centre. Its vehicles are intended for northern routes, wild harvesting, expeditions and municipal services. Production preparation and partnerships come first, with development proceeding in stages.

Current stage: Development

Proposed site area
6.6 ha8 Stantsionnaya Street, Ukhta. Securing rights to the property remains a separate project stage.
Buildings on the site
≈ 9,900 m²Existing building area within the property complex being considered.
Railway spur
1,710 mInfrastructure at the proposed site for future production logistics.
Planned production capacity
3,000–4,000 units/yearA calculated target for the final production configuration, not current output.
Explore the project ↗

As of 4 October 2026

YÖRAN Expedition · apparel and equipment

Thoughtful equipment for northern journeys.

YÖRAN Expedition brings together clothing, footwear, protection and equipment for northern conditions. Its development catalogue contains 95 items, led by the Stuzha expedition down jacket. The next task is to progress from digital models and technical documentation to tested samples, initial production runs and phased manufacturing development in Sosnogorsk.

Current stage: Production preparation

Development catalogue
95 itemsApparel and equipment with technical specifications and digital visualizations.
Collection structure
7 categoriesMen’s, women’s and children’s clothing; footwear and warm accessories; optics and protection; accessories; expedition equipment.
Stuzha size range
XS–3XLSeven sizes in the current pattern set; fit is to be evaluated on physical samples.
Current Stuzha development
D / D1Revision D production dossier and D1 patterns dated 29 September 2026.
Explore the project ↗

As of 4 October 2026

VÖR OZYR · FROM FOREST TO PRODUCT

Northern ingredients. A clear supply chain.

Vör Ozyr is a wild-harvesting and processing project in the Komi Republic. Its model connects harvesters, village collection points, primary processing and product brands. The pilot is planned for the 2027 season.

Current stage: Pilot planned for 2027

Pilot harvesting season
2027The first harvesting season is planned for 2027. Its results will determine subsequent development.
Site decision milestone
February 2027The current plan calls for a site decision by February, before the harvesting season begins.
Harvesters in the target network
800–1,200A seasonal network planning figure from the 4 October 2026 summary, not the current number of participants.
Primary processing
YakshaA freezing and drying hub is planned here, close to the harvesting area.
Explore the project ↗

As of 4 October 2026

VELES · PARMA · A-LIVE · L’ESSENCE

Three brands. Distinct flavours and categories.

In the Veles plant’s current brand structure, PARMA covers northern berry lemonades, A-Live covers non-alcoholic mojitos and tonics, and L’ESSENCE covers ciders and mead. PARMA’s three names retain their connection to Komi stories. The berry combinations below describe flavour concepts from the brand materials; the exact ingredients of the current lemonades require separate confirmation.

Current stage: Product brand

The Veles beverage portfolio
3 brandsPARMA, A-Live and L’ESSENCE are assigned distinct product categories in the 4 October 2026 summary.
Pera · Voipel · Zarni An
3 PARMA flavoursThe current category is lemonade. Earlier alcohol specifications and labels do not apply to it.
Mojitos and tonics
2 A-Live rangesBoth ranges are non-alcoholic. The catalogue describes different flavours within each.
The range in the source catalogue
5 mojito flavoursOriginal, mango, strawberry, melon and watermelon. Current availability must be checked before supply.
Explore the project ↗

As of 4 October 2026

Tourism development programme · Komi Republic

Yaksha–Manpupuner: from taiga rivers to a mountain plateau

We are developing a tourism corridor linking Yaksha, the landscape of the Pechora-Ilych Nature Reserve and the direction towards the Manpupuner plateau. The programme includes accommodation, a visitor centre, nature trails, a scenic lift and later expedition routes. This is a development project: the glamping site and Yaksha Skyview are not open, and the Yaksha base and housing are on hold pending a separate decision.

Current stage: Corridor under development

Programme geography
Yaksha → ManpupunerTaiga plains, river valleys, foothills and a mountain plateau form one planned sequence of development.
Planned glamping site
16 cabinsThis is the accommodation concept for the first stage. There is currently no operating site available to book.
Planned scenic lift
Yaksha SkyviewA separate panoramic attraction envisaged for Yaksha. It remains part of the development programme.
Development sequence
4 stagesLocal infrastructure, a scenic attraction, mountain routes, then a broader range of expedition and educational programmes.
Explore the project ↗

As of 4 October 2026